目录一、中国年菜行业背景概述中国年菜的定义中国年菜与传统文化中国不同地域的年菜文化中国年菜的食用场景变化中国不同地域的年菜文化中国年菜的创新中国年菜行业政策环境分析：国家政策中国年菜行业政策环境分析：地方政策中国年菜行业政策环境分析：“年鱼经济”中国年菜行业政策环境分析：年鱼与年菜、预制菜中国年菜行业经济环境分析：居民收入水平中国年菜行业经济环境分析：餐饮业收入中国年菜行业社会环境分析：城镇化率中国年菜行业经济环境分析：预制菜行业二、中国年菜行业产业链分析中国年菜行业市场规模中国年菜产业链概况中国年菜产业链图谱中国年菜产业链上游分析：粮食及蔬菜中国年菜产业链上游分析：肉类及水产总量中国年菜产业链上游分析：海水、淡水产品产量中国年菜产业链上游分析：鱼类产量中国年菜产业链上游分析：虾蟹类产量中国年菜产业链上游分析：蟹养殖产量中国年菜产业链上游分析：贝类产量中国年菜产业链上游分析：猪、牛、羊存栏量中国年菜产业链中游分析：上游向下游延伸企业模式中国年菜产业链中游分析：专业年菜企业模式中国年菜产业链中游分析：传统速冻食品企业模式中国年菜产业链中游分析：零售企业模式中国年菜产业链中游分析：餐饮企业模式中国年菜产业链中游分析：加工和生产流程中国年菜产业链中游分析：年菜企业地域分布中国年菜产业链下游分析：B端渠道中国年菜行业B端重点市场：酒店行业（一）中国年菜行业B端重点市场：酒店行业（二）中国年菜行业B端重点市场：酒店行业（三）中国年菜行业B端重点市场：连锁餐饮行业（一）中国年菜行业B端重点市场：连锁餐饮行业（二）中国年菜行业B端重点市场：连锁餐饮行业（四）中国年菜产业链下游分析：C端渠道中国年菜行业C端重点市场：零售业（一）中国年菜行业C端重点市场：零售业（二）三、中国年菜消费者行为洞察中国年菜消费者画像分析中国年菜消费者洞察分析：满意度情况中国年菜消费者洞察分析：价格接受度中国年菜消费者洞察分析：产品认知渠道中国年菜消费者洞察分析：品牌选择情况（一）中国年菜消费者洞察分析：品牌选择情况（二）中国年菜消费者洞察分析：消费考虑因素中国年菜消费者洞察分析：对创新菜品接受度中国年菜消费者洞察分析：外观包装需求中国年菜消费者洞察分析：预订需求感知中国年菜消费者洞察分析：产品配送需求中国年菜消费者洞察分析：期待改进方向四、中国年菜行业发展前景与趋势预测中国年菜市场发展情况中国年菜行业发展趋势分析：产业规范化中国年菜行业发展趋势分析：技术创新与智能化应用中国年菜行业发展趋势分析：产品创新中国年菜行业发展趋势分析：加强供应链整合能力图表1.中国年菜的历史2.中国年菜的食用场景3.中国部分地区年菜4.中国预制菜相关国家政策5.中国预制菜相关地方政策6.“年鱼经济”的影响7.年鱼与年菜、预制菜的关系8.1978-2022年中国居民人均可支配收入情况9.1998-2022年中国居民人均食品烟酒消费支出10.2015-2025中国餐饮业收入及预测11.2006-2022年中国常住人口城镇化率12.2019-2026年中国预制菜行业市场规模及预测13.2019-2026年中国年菜行业市场规模及预测14.1949-2022年中国粮食、蔬菜产量15.1949-2022年中国肉类、水产产量16.2015-2022年中国海水、淡水产品产量17.2014-2022年中国鱼类海水产品和淡水产品产量18.2013-2022年中国虾蟹类海水、淡水产品产量19.2016-2022年中国蟹养殖产量20.2015-2022年中国贝类海水产品和淡水产品产量21.2015-2022年中国猪、牛、羊存栏量22.上游向下游延伸企业模式23.专业年菜企业渠道模式24.传统速冻食品企业渠道模式25.零售企业渠道模式26.餐饮企业渠道模式27.中国年菜全流程关键加工技术示意图28.2022年年菜典型企业分布29.年菜行业B端渠道分析30.2019-2022年中国星级酒店数量及餐饮收入比重31.2016-2022年中国连锁餐饮行业市场规模32.2013-2022年中国餐饮连锁化率33.2023年中国典型餐饮品牌34.年菜行业C端渠道分析35.中国超市零售业发展历程36.2024年消费者对年菜产品的满意度情况37.2024年消费者对年菜开支接受情况38.2024年消费者了解年菜产品的渠道39.2024年消费者对年菜品牌的考虑情况40.2024年消费者购买年菜品牌情况41.2024年消费者购买年菜考虑因素42.2024年消费者对年菜产品的顾虑因素43.2024年消费者对年菜外观包装的需求情况44.2024年消费者的年菜预订时间45.2024年消费者倾向预定年菜的方式46.2024年消费者认为合适的年菜保质期统计47.2024年消费者对年菜配送时间的需求48.2024年消费者认为年菜行业未来需改进及更加关注的因素49.年菜行业关键指标50.2023年中国预制菜出台行业标准51.2016-2025年中国冷链物流市场规模及预测52.烹饪加工技术发展历程53.2022年中国预制菜市场规模占比分布54.中国年菜行业模式1.The history of Chinese New Year cuisine2.Chinese New Year food eating scene3.Chinese New Year cuisine in some parts of China4.China's national policy on prepared dishes5.Local policy on Chinese prepared dishes6.The effect of "New year's fish Economy"7.The relationship between New year's fish, New year's dish, and pre made dishes8.Per capita disposable income of Chinese residents from 1978 to 20229.China's per capita consumption expenditure on food, tobacco and alcohol from 1998 to 202210.Income of China’s Catering Industry and Forecast from 2015 to 202511.Urbanization rate of China's permanent population at the end of 2006 to 202212.Market Scale and forecast of China's Prefabricated Vegetable Industry from 2019 to 202613.Market size and forecast of Chinese New Year cuisine industry from 2019 to 202614.Grain and vegetable production in China, 1949-202215.Meat and aquatic products production in China, 1949-202216.Production of seawater and freshwater products in China, 2015-202217.Production of Marine and freshwater fish products in China from 2014 to 202218.Production of seawater and freshwater products of shrimp and crabs in China, 2013-202219.Production of Chinese crab from 2016 to 202220.Production of Marine and freshwater shellfish products in China from 2015 to 202221.Stock of pigs, cattle and sheep in China in 2015-202222.Extend the enterprise model upstream to downstream23.Professional New Year's Vegetable Enterprise Channel Model24.Traditional quick-frozen food enterprise channel model25.Retail enterprise channel model26.Catering enterprise channel model27.Key Processing Techniques for New year's dish28.Regional Typical Enterprises of New year's dish in 202229.Analysis of B-end Channels in the New Year’s dish Industry30.The number of star-rated hotels in China and the proportion of catering revenue in 2019-202231.Market size of China's chain catering industry from 2016 to 202232.China's Catering Chain ization Rate from 2013 to 202233.2023 Chinese typical catering brand34.Analysis of C-end Channels in the New Year’s dish Industry35.The Development History of China's Supermarket Retail Industry36.Consumer satisfaction with New Year's dish products in 202437.Consumer acceptance of New Year's food spending in 202438.The channels for consumers to know New Year's dish products in 202439.Consumer considerations for Chinese New Year dish brands in 202440.Consumer purchase of New Year‘s dishes Brands in 202441.Considerations for Consumers to Purchase New Year’s dishes in 202442.Consumer Concerns about New Year’s dishes in 202443.Consumer demand for appearance packaging of Chinese New Year’s dishes in 202444.The booking time for New Year’s dishes for consumers in 202445.The way consumers tend to book New Year’s dishes in 202446.Statistics on the shelf life of New Year’s dishes that consumers consider appropriate in 202447.Consumer demand for delivery time of New Year’s dishes in 202448.Factors that consumers believe the New Year’s dishes industry needs to improve and pay more attention to in 202449.Key indicators of New Year’s dishes industry50.Industry Standards for Prefabricated Vegetables in China in 202351.Scale and Forecast of China's Cold Chain Logistics Market from 2016 to 202552.Development history of cooking and processing technology53.Distribution of the proportion of China's prefabricated food market size in 202254.Chinese New Year Vegetable Industry Model